by Rainmarxker | Content, Strategy
The success of the Marvel lies not only in the extraordinary abilities of its heroes. The real hero behind the incredible super-power mogul is actually big data. What is Big Data? Big data refers to the large volume of structured and unstructured data that floods a...
by Rainmarxker | Content, Featured, Strategy
We know that content writing is essential for any content marketing strategy, but how do we make sure that the content we create and push out to our audience is engaging them enough to keep your brand in their minds? Rainmarxker lists some of the best practices for...
by Rainmarxker | Content, Strategy
Creating content for your marketing strategy involves a fair bit of picking the right images to go with your copy. Looting images off search engines has become so common that many forget that it’s not entirely ethical. Sure it’s fair game if images are found in the...
by Rainmarxker | Content, Lead Generation, Strategy
Your customer database is only good if it keeps growing. With the growing need for consumers to keep their privacy, it is becoming more and more difficult to build a strong customer database. Think about it. How much of your personal info are you willing to share with...
by Rainmarxker | Automation, Lead Generation, Sales Management, Strategy
It usually isn’t difficult to manage your customer and contacts database during the initial phase of running a business, but as your database grows, much of your data gets spread across post-it notes and multiple spreadsheets — leaving a lot of vital info to be...
by Rainmarxker | Content, Featured, Lead Generation, Sales Management, Strategy
Last week we talked about Database Marketing mistakes and how to avoid them in order to grow your business. If you haven’t already, you can get up to speed here. Getting your marketing strategies right is crucial in driving growth for your business and without a...