by Rainmarxker | Automation, Content, Lead Generation, Strategy, Uncategorized
Blasting emails to a list of prospective clients may seem like an efficient way to get the word out on your products and services, but are you making them more personal? The truth is that vomiting details of what you are selling is not as effective as you think. The...
by Rainmarxker | Automation, Lead Generation, Sales Management, Strategy
It usually isn’t difficult to manage your customer and contacts database during the initial phase of running a business, but as your database grows, much of your data gets spread across post-it notes and multiple spreadsheets — leaving a lot of vital info to be...
by Rainmarxker | Automation, Content, Featured, Sales Management, Strategy
Digital marketing prides itself on constant evolution to meet the ever-changing needs of online marketing landscapes and mar-comm managers are quick to jump on trends. Database marketing, that is, direct marketing of products and services to potential and existing...
by Rainmarxker | Automation, Lead Generation, Training
Did you know the importance of tracking your marketing campaigns? Most people focus on the final results from the campaign, well they would be 50% wrong. Why? Because they are missing out on all the good insights that the report can provide. Here’s why it is important...
